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mister*lady Online
Client: Mister*lady
Year: 2010
Tags: Online, Screendesign
Along with the concept and realization of a new website, the Krieger des Lichts also re-worked the
look & feel of the fashion chain mister*lady. The aim was to increase the brand`s attractiveness and to address new costumers.
The result is a a full-flash website which provides an overview of the changing range of products and current fashion topics. Setting the focus on the collection underlines the brand's fashion appeal. Fullscreen images of the current collections are the site's core part. Each piece of clothing can be viewed in detail and is connected with a collection browser, too. Next to a general overview, a detailed product search engine provides fast results. All relevant information, like colours, sizes or prices are available at a glance.
Special features provide extra value for the user and insure a rising number of visitors to the site: A webradio streams the playlists from the stores; fashion addicted characters monthly present as styleguides their favourite outfits from the current mister*lady collection.
All content can be managed through a Typo3-Backend: from news to the over 800 products and storefinder addresses. The look of the website can easily be adapted to each new season.
